VENDOR / MANUFACTURER
TRAININGS AT-A-GLANCE
wedneSDAY - MARCH 8TH / daytime
TRAINING descriptions
morning trainings
Location: Palo Verde 1 – Building B
Host: ORCA
Presenters: Giuliano Nicoletti, Sage Weir
Duration: 8:30am - 10:00am
The Man Behind the M / Tackling Complex OEM Sound Issues with a Laptop and DSP
In this two-part session, the first hour features The Shape of Sound: A Driver Design Presentation by Renowned Audio Engineer Giuliano Nicoletti. Designer of the ‘M’ profile drivers from Focal’s Utopia and K2M Power speaker lines, Nicoletti’s experience in sound engineering spans more than two decades culminating in his current position as Senior Electro Acoustic Engineer at Focal-JMlab. This engaging presentation will focus on the evolution of cone design into its current shape, the selection of materials and the impact of both on the production of quality audio. In the second hour, we introduce B.A.R.N.I.E., the most accurate in-vehicle sound measurement technology available. Barnie simplifies vehicle tuning with ears that hear the way you do, enabling one click to automate time and phase alignment, and equalization.
Host: ORCA
Presenters: Giuliano Nicoletti, Sage Weir
Duration: 8:30am - 10:00am
The Man Behind the M / Tackling Complex OEM Sound Issues with a Laptop and DSP
In this two-part session, the first hour features The Shape of Sound: A Driver Design Presentation by Renowned Audio Engineer Giuliano Nicoletti. Designer of the ‘M’ profile drivers from Focal’s Utopia and K2M Power speaker lines, Nicoletti’s experience in sound engineering spans more than two decades culminating in his current position as Senior Electro Acoustic Engineer at Focal-JMlab. This engaging presentation will focus on the evolution of cone design into its current shape, the selection of materials and the impact of both on the production of quality audio. In the second hour, we introduce B.A.R.N.I.E., the most accurate in-vehicle sound measurement technology available. Barnie simplifies vehicle tuning with ears that hear the way you do, enabling one click to automate time and phase alignment, and equalization.
Location: Palo Verde 2 – Building B
Host: Kicker
Presenters: Jacob Luckey and Joe Hobart
Duration: 8:30am - 10:00am
Modern Vehicle Integration
In this session, attendees will learn about the challenges faced when integrating aftermarket audio equipment into a modern factory audio system. We will discuss the tools required, procedures to follow, and solutions to these problems and arm attendees with the knowledge and confidence to tackle nearly any vehicle on the road.
Host: Kicker
Presenters: Jacob Luckey and Joe Hobart
Duration: 8:30am - 10:00am
Modern Vehicle Integration
In this session, attendees will learn about the challenges faced when integrating aftermarket audio equipment into a modern factory audio system. We will discuss the tools required, procedures to follow, and solutions to these problems and arm attendees with the knowledge and confidence to tackle nearly any vehicle on the road.
Location: Palo Verde 3 – Building B
Host: TBD
Presenters: TBD
Duration: 8:30am - 10:00am
Description TBD
Host: TBD
Presenters: TBD
Duration: 8:30am - 10:00am
Description TBD
Location: Theater – Building B
Host: Fusion 360
Presenters: TBD
Duration: 8:30am - 10:00am
Description TBD
Host: Fusion 360
Presenters: TBD
Duration: 8:30am - 10:00am
Description TBD
Location: Superstition Ballroom South – Building A
Host: Escort Radar
Presenter: Brady Siebert
Duration: 8:30am - 10:00am
Next Generation of CI – Technology and Product
Join Escort's Brady Siebert for a deep dive into the latest custom installation (CI) technology and product from Escort Radar
Host: Escort Radar
Presenter: Brady Siebert
Duration: 8:30am - 10:00am
Next Generation of CI – Technology and Product
Join Escort's Brady Siebert for a deep dive into the latest custom installation (CI) technology and product from Escort Radar
Location: Apache Room – Building A
Host: JL Audio
Presenter: JL Audio Technical Training Team
Duration: 8:30am - 10:00am
The 10-Minute Tune & Tuning with MAX™
Join the JL Audio Training Team on Monday, March 6th at 7:30 PM for a dive into two levels of system tuning, using TüN™ 4.50 software. This session will cover using TüN™ 4.50’s MEASURE tab with both USB microphones/soundcards and the MAX™ Audio Measurement System.
Host: JL Audio
Presenter: JL Audio Technical Training Team
Duration: 8:30am - 10:00am
The 10-Minute Tune & Tuning with MAX™
Join the JL Audio Training Team on Monday, March 6th at 7:30 PM for a dive into two levels of system tuning, using TüN™ 4.50 software. This session will cover using TüN™ 4.50’s MEASURE tab with both USB microphones/soundcards and the MAX™ Audio Measurement System.
mid-morning trainings
Location: Palo Verde 1 – Building B
Host: Sony
Presenters: Kris Bulla, Sony Global Product Training Manager
Duration: 10:15am - 11:45am
Sony Retailer Support and Technology Training
Sony Product Training Manager will walk you through some things to perform during you sales and installation process with Sony Car Audio equipment to ensure you have a trouble-free installation and the customer gets the best experience possible. Some great prizes will be given away at the training for participation, so be ready to win!
Host: Sony
Presenters: Kris Bulla, Sony Global Product Training Manager
Duration: 10:15am - 11:45am
Sony Retailer Support and Technology Training
Sony Product Training Manager will walk you through some things to perform during you sales and installation process with Sony Car Audio equipment to ensure you have a trouble-free installation and the customer gets the best experience possible. Some great prizes will be given away at the training for participation, so be ready to win!
Location: Palo Verde 2 – Building B
Host: HKI
Presenters: Jacob Brown and Peter Flodqyist
Duration: 10:15am - 11:45am
Maximizing your build with Ground Zero
This exciting session is opportunity to learn and discuss how to make the most of your GZ gear from Ground Zero’s own Peter Flodqyist. Take advantage of Peter’s years of tuning internationally recognized EMMA and IASCA Sound Quality competition vehicles, and what “just works” with regard to Ground Zero Car Audio’s expansive list of products. This training will be broken down into a few mini trainings focusing on separate aspects of installation, the importance of these particular topics, and why it is important to start here. Plenty of Q&A time as well.Maximizing your build with Ground Zero
Host: HKI
Presenters: Jacob Brown and Peter Flodqyist
Duration: 10:15am - 11:45am
Maximizing your build with Ground Zero
This exciting session is opportunity to learn and discuss how to make the most of your GZ gear from Ground Zero’s own Peter Flodqyist. Take advantage of Peter’s years of tuning internationally recognized EMMA and IASCA Sound Quality competition vehicles, and what “just works” with regard to Ground Zero Car Audio’s expansive list of products. This training will be broken down into a few mini trainings focusing on separate aspects of installation, the importance of these particular topics, and why it is important to start here. Plenty of Q&A time as well.Maximizing your build with Ground Zero
Location: Palo Verde 3 – Building B
Host: Firstech
Presenters: Matt Yerger
Duration: 10:15am - 11:45am
Firstech - iDatalink Maestro
2023 is an exciting year for Maestro with the introduction of 3 new interface modules and 11 new dash kits being added to the product line. In this training we will be focusing on these the 3 new modules and the features and solutions they provide. We will also look at some of the more advanced features the RR and RR2 provide using a Maestro-compatible radio.
Host: Firstech
Presenters: Matt Yerger
Duration: 10:15am - 11:45am
Firstech - iDatalink Maestro
2023 is an exciting year for Maestro with the introduction of 3 new interface modules and 11 new dash kits being added to the product line. In this training we will be focusing on these the 3 new modules and the features and solutions they provide. We will also look at some of the more advanced features the RR and RR2 provide using a Maestro-compatible radio.
Location: Theater – Building B
Host: Morel
Presenters: Dean Beyett, Fernando Lopez and Casey Thorson
Duration: 10:15am - 11:45am
Listen and Learn with Dean and Fernando – Discover the Performance of the Virtus nano Carbon and more
More than just a solution, the Virtus nano Carbon truly perform. Come get the answer to the question “how do they compare to a conventional speaker” with a listening comparison between the Virtus nano Carbon - thinnest speakers in car audio - and the conventional Virtus. Dean and Casey will also walk you through some of the core technologies that made Morel one of the most sought-after high-end brands, the Elate Carbon and new BMW speaker models, and much more.
Host: Morel
Presenters: Dean Beyett, Fernando Lopez and Casey Thorson
Duration: 10:15am - 11:45am
Listen and Learn with Dean and Fernando – Discover the Performance of the Virtus nano Carbon and more
More than just a solution, the Virtus nano Carbon truly perform. Come get the answer to the question “how do they compare to a conventional speaker” with a listening comparison between the Virtus nano Carbon - thinnest speakers in car audio - and the conventional Virtus. Dean and Casey will also walk you through some of the core technologies that made Morel one of the most sought-after high-end brands, the Elate Carbon and new BMW speaker models, and much more.
Location: Superstition Ballroom North – Building A
Host: Hertz
Presenters: Ken Ward
Duration: 10:15am - 11:45am
Hertz New Product Dealer Training
Learn about the latest in car audio subwoofers! Check out the newest marine audio speaker, subwoofer, and amplifier products! Learn about the launch of complete motorcycle audio systems!
Host: Hertz
Presenters: Ken Ward
Duration: 10:15am - 11:45am
Hertz New Product Dealer Training
Learn about the latest in car audio subwoofers! Check out the newest marine audio speaker, subwoofer, and amplifier products! Learn about the launch of complete motorcycle audio systems!
Location: Superstition Ballroom South – Building A
Host: Memphis Audio
Presenter: Nick LoMonaco, Mark Schleipfer
Duration: 10:15am - 11:45am
Memphis Innovation: Making you Money
Memphis Audio has been a leader in Mobile Audio since 1965, but in the last few years we have upped our engineering and truly entered the innovation game. We have always been about margin and ease of doing business for the independent dealer, but now we are bringing solution-based product to the market to make selling and installing our product easier. In this training you will get some in depth info on the new and innovative product from Memphis that enables you to make money even easier.
Host: Memphis Audio
Presenter: Nick LoMonaco, Mark Schleipfer
Duration: 10:15am - 11:45am
Memphis Innovation: Making you Money
Memphis Audio has been a leader in Mobile Audio since 1965, but in the last few years we have upped our engineering and truly entered the innovation game. We have always been about margin and ease of doing business for the independent dealer, but now we are bringing solution-based product to the market to make selling and installing our product easier. In this training you will get some in depth info on the new and innovative product from Memphis that enables you to make money even easier.
Location: Apache Room – Building A
Host: JL Audio
Presenter: JL Audio Technical Training Team
Duration: 10:15am - 11:45am
The 10-Minute Tune & Tuning with MAX™
Join the JL Audio Training Team on Monday, March 6th at 7:30 PM for a dive into two levels of system tuning, using TüN™ 4.50 software. This session will cover using TüN™ 4.50’s MEASURE tab with both USB microphones/soundcards and the MAX™ Audio Measurement System.
Host: JL Audio
Presenter: JL Audio Technical Training Team
Duration: 10:15am - 11:45am
The 10-Minute Tune & Tuning with MAX™
Join the JL Audio Training Team on Monday, March 6th at 7:30 PM for a dive into two levels of system tuning, using TüN™ 4.50 software. This session will cover using TüN™ 4.50’s MEASURE tab with both USB microphones/soundcards and the MAX™ Audio Measurement System.
